Casstrom
Branding, Editorial Design, Graphic Design
2011
Branding // Product Brochure
- Casstrom
Branding // Product catalogue - Casstrom are one of the leading distributors of quality outdoor and adventure equipment from Lapland and northern Scandinavia. Their products range from hunting knives to survival kits, perfect for the more adventurous ones amongst us!
Fluro designed a robust new identity which is indicative of the outdoor nature of the brand. The leaf icon could be used alongside the text or alone as a product branding stamp.
With rebrand complete, we turned our hand to designing the 40 page A4 consumer catalogue. The catalogue reflects the quality, handmade nature of the product, utilising a mixture of great photography and subtle styling to present the products at their best. 
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Branding // IllustrationBranding, Graphic Design, Illustration2012 -
Brand Development // Web Design & BuildBranding, Graphic Design, Web Design2012 -
Brochure designGraphic Design, Print Design, Typography2012 -
Branding Development // Blog Site CreationBranding, Graphic Design, Illustration2012 -
Campaign Design // BrandingBranding, Editorial Design, Graphic Design2011 -
Website Design // Email MarketingDesign, Graphic Design, Web Design2011 -
Collateral Design // Email Marketing
// Print ManagementGraphic Design, Design2011 -
Brand Development // Brochure Design
// Photography // Banner DesignBranding, Graphic Design, Photography2011 -
Branding // Merchandise design
// Signage designBranding, Graphic Design2011 -
Branding // Printed Collateral // WebsiteBranding, Graphic Design2011 -
Brand Development // Website Design
// Corporate LiteratureBranding, Graphic Design, Web Design2011 -
Naming // Branding // Website Design
// Printed CollateralBranding, Graphic Design, Web Design2011 -
Event BrandingBranding2011 -
Branding // Website Design // Marketing
// Printed CollateralBranding, Marketing, Web Design2011 -
Branding // Advertising Campaign
// Online Advertising // Printed CollateralAdvertising, Branding, Design2011 -
Branding // Illustration // Merchandise designBranding, Graphic Design2011 -
Magazine Design & Production
// Editorial DesignEditorial Design, Graphic Design2011 -
Annual Report design // Corporate Folder & Inserts creation // Website BannersGraphic Design, Print Design, Design2011 -
Branding // Illustration // Signage
// Printed CollateralBranding, Packaging, Design2011 -
Branding // Brochure Design
// Stationery Design // Press AdvertisingBranding, Graphic Design, Print Design2011 -
Branding // Printed Collateral // Signage
// Advertising // Welcome Video StingBranding, Design, Graphic Design2011 -
Branding // Website design
// Stationery design // Brochure designBranding, Graphic Design, Web Design2011 -
Branding // Collateral Design
// Stationery DesignBranding, Graphic Design2011
